SEO優化工程師的崗位職責是什么?
問 我(wo)有兩年(nian)的SEO搜索引擎優化(hua)(hua)從(cong)業經驗(yan),最近領導想(xiang)提升我(wo)為SEO優化(hua)(hua)工(gong)程師,我(wo)想(xiang)了解下SEO優化(hua)(hua)工(gong)程師的崗位職責是什么?
答 1、負責(ze)公司網(wang)(wang)(wang)站(zhan)(zhan)的優(you)(you)化(hua)、熟悉各種(zhong)網(wang)(wang)(wang)絡(luo)推廣,網(wang)(wang)(wang)站(zhan)(zhan)編輯等(deng)相(xiang)(xiang)(xiang)關(guan)工(gong)(gong)(gong)作; 2、深(shen)入了(le)解(jie)搜(sou)索(suo)(suo)引擎原理,熟悉百度等(deng)優(you)(you)化(hua)提(ti)升網(wang)(wang)(wang)站(zhan)(zhan)關(guan)鍵詞的搜(sou)索(suo)(suo)排名(ming); 3、負責(ze)網(wang)(wang)(wang)站(zhan)(zhan)SEO搜(sou)索(suo)(suo)引擎優(you)(you)化(hua)工(gong)(gong)(gong)作,郵件、軟文、論(lun)壇(tan)、客(ke)戶端(duan)信(xin)息等(deng)相(xiang)(xiang)(xiang)關(guan)技術性(xing)推廣工(gong)(gong)(gong)作; 4、跟蹤和(he)分析(xi)引入的SEO流量以及相(xiang)(xiang)(xiang)關(guan)關(guan)鍵詞的排名(ming); 形成階段性(xing)數據報告并(bing)提(ti)出后續優(you)(you)化(hua)方案(an); 5、負責(ze)網(wang)(wang)(wang)站(zhan)(zhan)的外部鏈(lian)(lian)接,保證網(wang)(wang)(wang)站(zhan)(zhan)PR值、alexa排名(ming),對(dui)站(zhan)(zhan)點及內鏈(lian)(lian)進行(xing)整體優(you)(you)化(hua); 6、注重內鏈(lian)(lian),外鏈(lian)(lian)的建設,并(bing)負責(ze)相(xiang)(xiang)(xiang)關(guan)人員或(huo)部門的SEO/SEM培訓工(gong)(gong)(gong)作。