營銷策劃高級經理的崗位職責是什么?

[崗位職(zhi)責] ???解決者:熱心網友

問(wen) 最近看(kan)到有招(zhao)聘營(ying)銷策劃高(gao)級經(jing)(jing)理的,想咨(zi)詢一下(xia),營(ying)銷策劃高(gao)級經(jing)(jing)理的崗位職責是什么(me)?

1、企劃(hua)(hua)文案(an)與(yu)活(huo)(huo)(huo)動(dong)(dong)文案(an)撰寫(xie)(xie) 1)參與(yu)和執(zhi)行(xing)(xing)(xing)活(huo)(huo)(huo)動(dong)(dong)的創意構(gou)思(si)及提案(an)工作; 2)根據活(huo)(huo)(huo)動(dong)(dong)定位、制(zhi)定、具體實(shi)施整體方案(an),撰寫(xie)(xie)企劃(hua)(hua)文案(an)和活(huo)(huo)(huo)動(dong)(dong)促(cu)銷文案(an); 3)公(gong)司(si)各類宣(xuan)傳策(ce)劃(hua)(hua)方案(an)的構(gou)思(si)與(yu)撰寫(xie)(xie)。 2、策(ce)劃(hua)(hua)活(huo)(huo)(huo)動(dong)(dong)執(zhi)行(xing)(xing)(xing)與(yu)督導 1)執(zhi)行(xing)(xing)(xing)跟進策(ce)劃(hua)(hua)活(huo)(huo)(huo)動(dong)(dong)內容(rong)(rong); 2)督導各分(fen)公(gong)司(si)、各營業(ye)部良好執(zhi)行(xing)(xing)(xing)活(huo)(huo)(huo)動(dong)(dong)內容(rong)(rong),保(bao)障(zhang)策(ce)劃(hua)(hua)活(huo)(huo)(huo)動(dong)(dong)的良好執(zhi)行(xing)(xing)(xing); 3)跟蹤分(fen)析報道公(gong)分(fen)公(gong)司(si)、營業(ye)部活(huo)(huo)(huo)動(dong)(dong)執(zhi)行(xing)(xing)(xing)情況。 3、品(pin)牌標準(zhun)(zhun)化(hua)執(zhi)行(xing)(xing)(xing) 1)活(huo)(huo)(huo)動(dong)(dong)現(xian)場標準(zhun)(zhun)化(hua)布置; 2)保(bao)障(zhang)企業(ye)VI視(shi)覺效果統(tong)一,各宣(xuan)傳物資嚴格按公(gong)司(si)品(pin)牌化(hua)標準(zhun)(zhun)執(zhi)行(xing)(xing)(xing)。