廣告業務總監的崗位職責是什么?
問 我(wo)是做廣(guang)告業(ye)務相關工作的,最近有機會競(jing)選廣(guang)告業(ye)務總監,請問下(xia)廣(guang)告業(ye)務總監的崗(gang)位職責是什么?
答 1、協助上(shang)級(ji)根(gen)據(ju)公(gong)司(si)運(yun)(yun)營(ying)管(guan)理(li)總(zong)體(ti)發展計劃和工(gong)(gong)作(zuo)目標,組(zu)織(zhi)實(shi)(shi)施(shi)(shi)并(bing)確保完(wan)成(cheng)公(gong)司(si)下(xia)達的廣(guang)告資(zi)(zi)源(yuan)經營(ying)責(ze)任指標; 2、制定(ding)及(ji)執行(xing)年(nian)度高德置地廣(guang)場媒體(ti)資(zi)(zi)源(yuan)的規(gui)劃方案和工(gong)(gong)作(zuo)日程(cheng),并(bing)配合工(gong)(gong)程(cheng)部的建設工(gong)(gong)作(zuo); 3、建設完(wan)成(cheng)后交付物業(ye)管(guan)理(li),負責(ze)對媒體(ti)資(zi)(zi)源(yuan)的制作(zuo)和實(shi)(shi)施(shi)(shi)過(guo)程(cheng)進(jin)行(xing)監督,并(bing)對廣(guang)告資(zi)(zi)源(yuan)數據(ju)庫定(ding)期進(jin)行(xing)更(geng)新和維護; 4、負責(ze)自營(ying)部分(fen)的廣(guang)告制作(zuo)和實(shi)(shi)施(shi)(shi)流程(cheng)跟進(jin),包(bao)括廣(guang)告發布(bu)和審定(ding),協助招商運(yun)(yun)營(ying)部包(bao)括商戶上(shang)畫(hua),撤(che)畫(hua)等工(gong)(gong)作(zuo); 5、負責(ze)開拓(tuo)客戶并(bing)開發廣(guang)告資(zi)(zi)源(yuan),拓(tuo)寬業(ye)務渠道。